Internet Strategy consulting is simply putting a strategy in place to ensure a return on investment for your IT (information technology) expenditures.
Most people in business today feel they need a website. The biggest problem is, they never create a strategy behind why they feel they need a website.
The first step they usually take is to talk to a Web Designer. This is a fatal flaw. Most web designers are absolutely fantastic creative talents who can make you a website that is so beautiful you will love it.
The problem is, it usually doesn't accomplish your objectives as web designers are not usually able to help you with the reason you have a website, or what you want it to accomplish, or how to tweak it to make sure it is working for you after it is built.
They also are often unfamiliar with Search Engine optimization, and traffic generation strategies.
Sometimes, they will make you a site so beautiful that none of your customers can stand using it, as it is too slow and hard to navigate.
We can help! We will help you develop a complete strategy and work with your web designer to implement the changes necessary to help your site to earn you or save you money, instead of just costing you money!
Make sure you use the Alexa Toolbar to know your competitors.
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